Updated April, 2018: Dream Bed has been replaced by Mattress Firm’s Tulo Mattress


The Dream Bed models were introduced in the fall of 2015 by the large mattress retailer Mattress Firm. This line was launched to help Mattress Firm enter into the direct-to-consumer, bed-in-a-box market.

Some of the key strengths of the Dream Bed memory foam mattresses include:

  • Wide price range: with three options to choose from, there is a wide price range available for the Dream Beds, allowing these to fit into many budgets of people who want a mattress with a memory foam comfort layer.
  • Long sleep trial: Dream Bed offers an 180 night sleep trial, which is longer than the majority of companies selling direct-to-consumer mattresses.

Potential drawbacks for the Dream Bed memory foam mattresses include:

  • Unknown mattress specifications: Mattress Firm does not disclose the density of the foams that are used in the Dream Bed. Without this information, it is hard to trust that these mattresses are made of quality components that will perform well over time.
  • Questionable customer service reputation: while Mattress Firm has longevity in the industry, the company also has many complaints lodged against it. In general, large mattress companies like Mattress Firm do not have the best reputation for customer service.

Dream 1

Dream Bed Mattress Pricing

Pricing for the Dream Bed depends on the model and the size. The table below gives the range of prices for each model.

Mattress Model Price Range
(varies by size, typical range twin to king)
Essential 8” $320 – $630
Original 10” $420 – $730
Cool 12” $820 – $1,130

It is important to be aware that prices and availability for these products are subject to change, especially when sold by third party retailers.


About the Dream Bed Mattresses

Dream Bed Mattress Specifications

Dream Bed sells 3 different models of memory foam mattresses. They typically have a very similar build-style, and details about their design and composition is listed in the table below.

The company does not provide information about the density or ILD of the foam that is used in the mattresses. In general, we advise against purchasing a mattress when this information is not available. Without detailed specifications, we are in the dark about the quality of the foams and how well they can be expected to last over years of regular use. A lack of detailed specifications also limits your ability to effectively comparison shop.

Mattress Model Specifications
Essential 8” Top: 4” memory foam
Bottom: 4” support foam
Original 10” Top: 4” memory foam
Bottom: 6” support foam
Cool 12” Top: 3” memory foam with 1 mm gel top
Bottom: 9” support foam

Dream cutaway

Where It’s Made

Dream Bed does not state where their foam mattresses are made.

Buying Logistics

Where to Buy

Dream Bed mattresses are sold online through the company’s website and through other large retailers like Amazon and Sleep Train.

Sleep Trial / Refunds

All three Dream Bed models come with a 180 night sleep trial. While the company prefers that you try the mattress for 30 days before initiating a return, you can return the mattress at any point during the sleep trial. If you return the mattress, your full purchase price will be refunded, and there is no charge to you for the return shipping.

Please be aware that the return policy and procedure may be different if your purchase a Dream Bed mattress from a third party retailer like Amazon. Typically, in those cases, the retailer’s terms and conditions apply.


The Dream Bed is delivered free of charge in the U.S. and ships within 2 days after an order is placed.

No installation or haul-away services are offered as part of the Dream Bed delivery. The mattress is delivered to your doorstep after being compressed and sealed within plastic packaging. After you open this packaging, the mattress decompresses to reach its full size. The company recommends allowing one hour after unboxing before sleeping on the mattress.

Dream box


No warranty information is available directly from Dream Bed on their website. It is important to check with the company and request a detailed warranty policy before ordering.

Customer Service

Dream Bed is owned and operated by Mattress Firm, which has a checkered customer service reputation. The company does not have a rating from the Better Business Bureau, but BBB lists a large number of complaints about the company. Many people have turned to online mattress buying to avoid the big mattress retailers like Mattress Firm, which for years have had a reputation for questionable sales and service practices. Because Dream Bed is still very new to the market, it is unclear if their reputation will be any different from that of their parent company.

Dream up close

Mattress Performance

The Dream Beds are all very straightforward foam mattresses that have a support foam base with a memory foam comfort layer.


For most sleepers, memory foam offers a reliable source of support because of its contouring properties and responsiveness. This means that as you apply weight onto different parts of the mattress, it adjusts to fit that pressure, allowing each part of the body and spine to receive proper support.


Because we do not know the specifications for the foams that are used in the Dream Bed mattresses, we have concerns about their durability. Lower-density foams are more likely to indent or sag, and we suspect that some lower-density foams are used in the Dream Beds. Without more detailed information being published by the company, we have serious reservations about the quality of these foams.


Each Dream Bed model is offered in only one firmness option. Firmness is highly subjective and can be interpreted  individually, but overall, each of the Dream Bed models can be considered to be about medium in terms of firmness, or around a 5-6 on the typical firmness scale.

Motion Transfer

Memory foam mattresses like the Dream Bed typically do an excellent job of motion isolation, which means that one person’s movement in the bed is unlikely to disturb the person they are sharing the bed with.


Foam mattresses tend to have more smell than other mattress types, and the Dream Beds are composed entirely of support foam and memory foam. Though not harmful, there may be some odor for the first few hours or first few days after unboxing the mattress. Extremely smell sensitive customers may prefer a mattress with less foam in its composition.

Sleeping Hot

Because of its responsiveness to pressure, the contouring effect of memory foam makes some people feel like they are being hugged by the mattress. This can reduce airflow around the body and can cause the buildup of heat in the mattress. The end result for some people is a feeling of sleeping hot. While this is not a major issue for most people, sleepers who are concerned about temperature regulation may want to opt for a mattress with less hug.

The Cool Dream Bed model includes a very thin layer of gel that is designed to help prevent sleeping hot, but it is difficult to say whether this very thin layer (1mm) is sufficient to prevent someone from feeling as though they are sleeping hot.


The deep hugging effect of memory foam can also have an effect on sexual activity. Sinking into the mattress can limit movement in bed, which may impede sex. While this isn’t by any means a universal complaint about memory foam, people who prioritize a good mattress for sex may want to consider a latex or innerspring mattress.

Mattress Comparison

The table below provides a comparison of some mattresses with similarities to the Dream Bed line of memory foam mattresses in terms of construction and feel.

Brand Mattress Type Support Layer Comfort Layer Price (Queen) Where to Buy
Dream Bed Foam Foam Memory Foam Varies Online (direct), some retailers
BedInABox Foam Foam Memory Foam Varies Online (direct), some retailers
Sleep Innovations Foam Foam Memory Foam Varies Amazon and many other retailers
Sleep Science Foam Foam Memory Foam Varies Costco (including online)
Purple Foam Foam Hyper-Elastic Polymer $999 Online only
Leesa Foam Foam Avena Foam $940 Online + 1 showroom


by: Eric Seger